Essential building works will be carried out at Arrowe Park Walk-in Centre

Essential building works will be carried out at Arrowe Park Walk-in Centre from Monday 11 November for four weeks. Although services will be running as normal, please attend Eastham Walk-in Centre or Victoria Central (Wallasey) Walk-in Centre if you are able to do so. We apologise for any inconvenience.


  • Infant Feeding Team
  • Infant Feeding Team
  • Infant Feeding Team
Infant Feeding Team



Infant Feeding Team


The Infant Feeding Team provides information, support and training to healthcare professionals to ensure a high standard of care for pregnant women and breastfeeding mothers and babies.


Adopting UNICEF’s Baby Friendly Initiative, we aim to ensure all parents make informed decisions about feeding their babies and are supported in their chosen feeding method. This includes:


  • Co-ordinating Breastfeeding Groups and supporting local venues to become ‘Baby Friendly’ accredited as part of Wirral’s Baby Welcome Scheme.


  • Raising awareness of the health and financial benefits of breastfeeding


  • Effective and innovative promotion of breastfeeding through initiatives such as the FREE Breast Start App. Download our App.


  • Ongoing training for healthcare professionals and sharing best practice to enable them to give mothers the support, information and encouragement they need



You can find our Breastfeeding Guide on the You and Your Health section of our website.








Infant Feeding Team

Prenton Clinic

Prenton Village Road


CH43 0TF


Tel: 0151 514 2354

Fax: 0151 514 2567


Opening times: Monday – Friday, 9.00am – 5.00pm


Breast Start App


FREE Breast Start App

Our free Breast Start App is an innovative breastfeeding information App that supports you with all aspects of breastfeeding.

It will help you find support locally and nationally, get your baby breastfeeding, solve problems, teach you to hand express, offer you rewards, guide you to local breastfeeding friendly places and much, much more!

With ‘2 clicks’ to a solution, it aims to help you anytime, anywhere! 

The Breast Start App has been designed by our Infant Feeding Team to be breastfeeding parent friendly, with links to web pages that have been approved by our NHS breastfeeding specialist.

If you have an iPhone you can download the App for FREE from the app store


If you have an Android phone you can download the App for FREE from the google play market


Help spread the word about our app by downloading  and displaying our poster!


Related websites


Reward Card Initiative

Baby Welcome Scheme - Breastfeeding Friendly Reward Card


Breastfeeding is the healthiest way to feed your baby. It’s free, available whenever and wherever your baby needs a feed, and there are lots of health benefits for both you and your baby.  


To encourage more mums to breastfeed our Infant Feeding Team has worked with community based businesses across Wirral to launch a Breastfeeding Friendly Reward Card Initiative. This community focussed initiative brings communities together, supports breastfeeding in public places and helps mums to feel more comfortable feeding their babies when they out and about.  


Businesses that are signed up to the Scheme actively welcome mums to breastfeed their baby in any public area of their venue, as well as offering a number of discounts and special offers for mum and her family (terms and conditions apply).


Mums, who become members of the Scheme, will receive a Breastfeeding Friendly Reward Card from their health visitor.


For more information about breastfeeding download our free Breast Start App  or to find out how to sign up / get involved in the Scheme call the team on 0151 514 2354.




Last Updated: Wednesday, 21 June 2017 10:04

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nhs choices             Wirral Community NHS Trust is a UNICEF UK Baby Friendly accredited organisation                                      

Wirral Community NHS Trust is a UNICEF UK Baby Friendly accredited organisation.•

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